Projects include: adverts, leaflets, charge point vinyls and vehicle wraps

Barrow Borough Council commissioned Designworks to develop a new brand for ‘Low Carbon Barrow’. Low Carbon Barrow is a grant scheme to help small to medium-sized firms reduce their carbon footprint through investment in changes at work. These measures must be a capital investment and could include the installation of LED lighting, alternative heating systems, photovoltaics or building management systems.

Low Carbon Barrow identity
Low Carbon Barrow identity
Low Carbon Barrow identity
Low Carbon Barrow branding

The brief called for a simple, clean brand that could easily be reproduced on a variety of marketing materials from flyers, stickers and advertising to electric vehicle charging points and vehicle wraps. We created the branding for the initiative which features a hand-drawn CO2 cloud motif that is used to frame the logo’s text.