Into the Woods

Projects include: branding guidelines

Into the Woods is a Cumbrian based, family-run, luxury, glamping experience. The business offers sustainable, hand-crafted accommodation with the opportunity to explore the surrounding woodlands and cook over camp fires.

The brief was to create new branding with a rustic, natural feel to reflect the company’s ethos. The hand drawn style of the logomark and typeface needed to work on a number of applications including engraved wooden signage.

The wind swept tree was illustrated inhouse and provides Into the Woods with their own unique stylised logomark.