Brand Guidelines

Brand guidelines provide information and set the standards for using brand names, logos, typefaces and other design elements in advertisements, brochures, and online communications.

Brand guidelines protect your brand so that it correctly and consistently represents your company. Brand guidelines achieve this by explaining the importance of your brand and describing how to use the elements of the brand, such as the identity and the brand name. Your brand guidelines should provide a comprehensive manual for anyone who uses your brand and its components in their work, including employees, partners, designers and marketing agencies

We’ve produced various brand guidelines, including Eden District Council’s Corporate Identity and The Sphere Project’s Visual Identity Guidelines.

Keeping your brand clear and consistent is essential for your business development, please contact us for more information.



We would like to reassure you that we are working with minimum disruption.

Our office in Kendal is open and will remain so for the foreseeable future. Leonie and Rory will work from the office. All staff will work from home and are contactable via email and phone.

Designworks is committed to supporting our employees, clients and suppliers through this challenging period.

If you need help with your marketing or communications, please contact us or 01539 723254